Конкурентоспроможність агарних формувань Львівщини: оцінка рівня та напрями підвищення

Abstract

У статті обґрунтовано методичні підходи до оцінки конкурентоспроможності суб’єктів господарювання агробізнесу. Проведено фінансово-економічний аналіз діяльності аграрних формувань Львівщини в умовах євроінтеграції. Виокремлено чинники, які впливають на конкурентоспроможність товаровиробників на сучасному етапі економічного розвитку. Визначено, що формування конкурентних переваг агарних формувань пов’язане з активізацією їхньої інноваційної діяльності, оптимізацією системи управління та організацією виробництва. Запропоновано напрями підвищення конкурентоспроможності суб’єктів господарювання на перспективу.

Intensification of European integration processes and gradual liberalization of foreign trade creates prospects for agribusiness entities to enter world markets and at the same time creates the preconditions for foreign producers to access domestic markets. Maintaining stable competitive positions of agricultural formations requires ensuring compliance of agricultural products with international standards of quality and safety, substantiation of the system of strategic directions of development from the standpoint of innovation, least risk and maximum efficiency. Therefore, at the present stage of economic development, the issue of ensuring a high level of competitiveness of agribusiness entities and compliance of their products with European market requirements becomes relevant. It is important to take into account the regional peculiarities of the functioning of economic entities. Competitiveness determines their place and role in the territorial division both in the region and in the country and abroad. The business environment of Lviv region is represented by the following forms of management, namely: personal farms, agricultural enterprises, including farms, which report on operational accounting. The tendency to decrease their number reflects the presence of competition in the agricultural production system, as a result of which the weakest economic entities cease to operate. Thus, the main task of ensuring the competitiveness of agricultural formations in today's conditions is a set of measures aimed at implementing modern models of enterprise management, promoting the use of new communication technologies, stimulating the production of quality products capable of withstanding tough competition in the European market. As a result of the long-term research, organizational and economic directions of improving the competitiveness of economic entities in the region are substantiated, which will ensure profitability of operating activities of farms, increase sales, maximize customer needs and increase competitiveness of Lviv region producers.