Please use this identifier to cite or link to this item: https://dspace.uzhnu.edu.ua/jspui/handle/lib/60947
Title: Digital economy: Textbook
Other Titles: Digital economy: Textbook
Authors: Брітченко, Ігор Геннадійович
Britchenko, Igor
Chukurna, Olena
Tardaskina, Tetiana
Keywords: human development, digital economy, business models, cloud computing technologies, Amazon Web Services, Blockchain, Cryptocurrencies, Crowdfunding, Decentrilized finances, Decentralized autonomous organization, Game finances, Metauniverses, E-commerce, e-business, information security, Management tasks
Issue Date: 2024
Publisher: Sofia: Bulgarian Academy of Sciences
Citation: Britchenko Igor. Digital economy : textbook / аuthors: I. Britchenko, O. Chukurna, T. Tardaskina ; reviewers : Marcin Kęsy, Maksym Bezpartochnyi. – Sofia : Professor Marin Drinov Publishing House of Bulgarian Academy of Sciences, 2024. – 308 p. : table, figure. – Текст англ. – Bibliography: р. 285-297.
Abstract: The textbook contains conceptual, methodological and methodological provisions for management in the digital economy. The replacement of the concept of the digital economy and the concept of management in the digital economy is open. The development of cutting-edge technologies in management in the minds of the digital economy has been highlighted. Particular attention is paid to blockchain technology, dark calculations and great data (Big Data), as the basis for making decisions in the digital economy. Significant technologies for the development of artificial intelligence in various areas of business, e-commerce, management, marketing, finance and education. The fundamentals of information security management in the digital economy are reviewed. Provided diagrams, tables, rules for independent work. For graduates and students of economic specialties, scientists.
Description: The textbook contains conceptual, methodological and methodological provisions for management in the digital economy. The replacement of the concept of the digital economy and the concept of management in the digital economy is open. The development of cutting-edge technologies in management in the minds of the digital economy has been highlighted. Particular attention is paid to blockchain technology, dark calculations and great data (Big Data), as the basis for making decisions in the digital economy. Significant technologies for the development of artificial intelligence in various areas of business, e-commerce, management, marketing, finance and education. The fundamentals of information security management in the digital economy are reviewed. Provided diagrams, tables, rules for independent work. For graduates and students of economic specialties, scientists.
Type: Text
Publication type: Підручник
URI: https://dspace.uzhnu.edu.ua/jspui/handle/lib/60947
ISBN: 978-619-245-411-1
Appears in Collections:Наукові публікації кафедри фінансів і банківської справи

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